Our niche experts will become a part of your team, positioning you to reach your goals with tailored insurance and consulting solutions such as general liability, professional insurance, property & casualty insurance, malpractice insurance, workers’ compensation insurance, and more.
Industry Expertise

Construction
Our niche expertise and extensive commercial insurance and surety network means you have options! Both enable us to help you protect your business and overcome challenges while providing optimal coverage regardless of your risk exposure or industry.
First we dig in – reviewing your history, your current projects, and your goals. We know that every piece of your company fits together to make what you stand for unique. We’ll then work with you to create a bespoke risk management plan and craft a compelling story of your business to the insurance markets so you get the most favorable pricing and coverage terms.
Most of all, we’re always here for you. We know that no product or solution matters without prompt service and effective resources and support. We give you peace of mind, knowing you are fully compliant with continuously changing needs and increasingly complex regulations for your business.

Healthcare
You deserve a risk management partner who cares about your passion as much as you do. Our dedicated team of advisors has unique knowledge and understanding of the risk exposures inherent in the healthcare industry. We provide risk management strategies that are tailored to your unique situation.
Our clients trust us to help them minimize risk while maximizing value. Each engagement begins with a comprehensive evaluation that is based upon risk management objectives. Following this evaluation, a program is designed around the client’s objectives and funding requirements. We specialize in designing, placing and monitoring corporate risk management and insurance programs through top-of-the-line insurers.

Professional Services
We offer tailored insurance and risk management programs for clients of every size and specialty. We leverage decades of technical and industry-specific experience to solve complex risk issues quickly and efficiently, so you can focus on growing your business.
Our team has the unique knowledge and understanding for the risk exposures inherent to your industry. We specialize in compliance and changing regulations, reps and warranties, cyber and fraud risk, domestic and international risks, mergers and acquisitions, and more.

Private Risk
Our private risk program is designed with the successful individual in mind. We take the time to assess your lifestyle, your needs, and your goals to effectively review your current coverage, uncover hidden risks, and create a customized program that offers you the best balance of control, coverage, and value.
Our team performs a personal risk analysis of your current coverages, identifies potential risk and liability exposures, recommends coverage enhancements, and ensures you’re not under-insured (or over-insured!).
We’re not here to just sell you a policy – we’re here to provide you with a holistic, lifelong plan to protect what matters to you most.

Real Estate & Hospitality
Our team has an extensive history of working with long-standing real estate clients representing every aspect of the industry – multifamily owners and managers, developers, hotels, resorts, mixed-use, industrial, office, shopping centers, and more.
Each engagement begins with a comprehensive evaluation to uncover your risk goals and objectives. A program is then designed around these objectives and stakeholder requirements. Our advisors will then help you minimize risk and maximize value – so you can focus on growth and profitability.
Our team has the unique knowledge and understanding for the risk exposures inherent to your industry. We specialize in claims management and advocacy, developing premium allocations, detailed loss forecasts, captives, and loss control recommendations and programs.

Transportation & Logistics
Transportation solutions are always on the move. We understand the complexities of risks and exposures faced by the industry, as well as the need for protection against bad debt losses across all industries. Our extensive expertise and customized solutions manage the risk for trucking, freight forwarding, customs brokers, freight brokers, warehouse, fulfillment, logistics, and more.
We make it easy to find the right coverage for your operation. We leverage decades of technical and industry specific experience to solve complex risk issues quickly and efficiently, so you can focus on moving forward.

Non-Profits & Human Services:
You’re making a difference. Let’s build your risk management program, so you can focus on building your community.
Our niche expertise and extensive network in the education and non-profit communities have allowed us to become one of the leading risk advisors for institutions and communities across the Southeast.
We will help you uncover the seemingly unpredictable safety, financial, and exposures unique to the programs you run. We offer resources, tools, and specialized teams to keep your team current with compliance and management needs, so you can focus on pursuing your mission.

Manufacturing
Our team works with all types of manufacturing, from plastics to robots and everything in between. We utilize our 60+ years of expertise to provide risk management strategies tailored to each client’s unique situation.
We will work with you to assure appropriate contractual risk transfer, comprehensive coverage solutions from top insurers, and provide ongoing training and education on industry standards and innovations.

Specialty Lines
Sterling Seacrest Pritchard continues to stay on top of cutting edge solutions for your ever changing risk management program needs. Our in house experts on Reps & Warranties, Trade Credit insurance, Cyber Liability, and more are here to ensure your plan includes proactive strategies to face the future.
Our Client Advisors have a wealth of knowledge that spans a wide variety of organizations and industries. We work across a broad spectrum of industries and offer exceptional expertise and focus to help your business grow.

Private Equity
Maximize Value with Expert Mergers & Acquisitions Advisory
For over ten years, Sterling Seacrest Pritchard’s Private Equity Mergers & Acquisitions (PEMA) team has been at the forefront of delivering innovative insurance solutions to the M&A community. As one of the largest privately-held brokerages in the country, SSP combines the capabilities of a large brokerage with a consistent service model rarely found in today’s environment.
Expert Guidance for Complex Transactions
Our PEMA experts help you navigate the complexities of deal insurance, including: Pre-close due diligence, post-close placement & risk management, and transactional risk transfer.
Our integrated model ensures constant communication between advisor for Commercial P&C, Employee Benefits, and Transaction Liability, delivering a holistic, single-source solution regardless of target industry or investment strategy.
Market-Leading Innovation
SSP was among the first brokers in the U.S. to specialize in Reps & Warranty Insurance (RWI). We continue to lead the market with innovations like the RWI-Portfolio approach, now widely adopted across the industry.
Primary Services Include
- Pre-Close Due Diligence for Commercial Insurance and Employee Benefits
- Post-Close Insurance Program Implementation Covering Commercial Insurance and Employee Benefits
- Transaction Liability Coverage Including Reps & Warranty Insurance, Tax Insurance, Contingent Liability Insurance, IP Insurance, and Litigation Insurance
- Ongoing Risk Management & Consulting
- General Partnership Liability Insurance (GPL)

Protect Your Accounts Receivable with Trade Credit Insurance
Trade Credit Insurance is a powerful tool to safeguard your company’s most vulnerable and important asset: Accounts Receivable. This critical asset is often your lone unsecured asset, leaving your business exposed to non-payment risk and insolvency risk in today’s volatile global marketplace.
A customized trade credit insurance solution from the Trade Credit Team at Sterling Seacrest Pritchard converts that unsecured “promise to pay” into a secured asset and a valuable piece of collateral for your business. This is essential for credit risk management and business continuity.
Expert Trade Credit Insurance Solutions for Businesses
Our Trade Credit Insurance specialists, with over 60 years of industry experience, help businesses protect their most at-risk assets and reduce bad debt exposure.
We represent all major carriers in North America underwriting domestic and export trade credit insurance policies. Our credibility with underwriters ensures competitive terms and tailored solutions. Whether you need to insure your entire accounts receivable portfolio, a key account program, a single strategic debtor, or even a single transaction, we design policies that fit your unique business needs.
Best-in-Class Service and Ongoing Policy Support
Once your policy is in place, Sterling Seacrest Pritchard (SSP) sets the standard for trade credit insurance service. We deliver:
- Rapid response times
- Proactive account management
- Policy compliance expertise
Our services include policy review and education, credit limit requests, past-due tracking and reporting, demand letters, payment plan setup, and claims filing. We partner with you to ensure risk mitigation and policy optimization.
Our Commitment to Your Business Growth
Our mission is to source the best trade credit insurance solution for your business and provide best-in-class support to maximize ROI.
We’ll protect your most valuable assets, while you focus on business growth, cash flow stability, and financial security.
Meet the Team:

Industry
Leaders
Sterling Seacrest Pritchard is proud to be home to our nationally recognized thought leaders. Our niche experts keep you informed of emerging trends in not only insurance, but your unique industry. Going beyond an insurance policy is what we’re all about.
Our annual Risk Control Workshop features speakers from various law firms and our own team of Risk Management and Claims Advocacy teams. The latest event included topics such as workers compensation, legislation updates, how the cyber market is affecting your insurance, how COVID continues to impact the workplace, and other industry trends.
Connect With Us
If you have questions or want to learn more about our innovative risk solutions, let’s chat!



